Simply Home

Simply Home is Associated Independent Stores’ exclusive homeware brand for housewares and home textiles.

AIS homeware furniture and decorations

Designed by our in-house experts and exclusively available to our members, the Simply Home brand delivers trend-driven tabletop, and cookware. Simply Home homeware products offer outstanding value and quality for all our members.

The INDX Homewares trade show is an opportunity for members and retailers to view the latest kitchenware, tabletop, glassware, small electricals, bedding, soft furnishings, home gift & fragrance collections.  

Simply Home is exclusive to AIS

The Simply Home brand delivers high margins and built-in promotional activity, enabling our members to rise above their competition, by offering their customers exclusive product and commercial price points.

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High margins

We achieve excellent margins, driving sales and profit for our members.

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Exclusive

Simply Home homeware furniture and decorations will entice your customers, define your point of difference, and make sure you stand out.

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Quality

Our AIS homeware decoration experts source the best quality product from the best homeware suppliers.

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Promotion

With strong branding, Simply Home can help you to drive sales.

Our Products and Services

We have a team of highly respected experts across home, fashion, leisure, sports, and toys.  We source the best brands, suppliers, exclusive products and develop our brands as well as providing essential commercially driven services to support the independent retailer.

Teal velvet sofa
Furniture Buying

Furniture is at the heart of the AIS buying group. Get direct access to new, bestselling, and exclusive products across upholstery, dining & living, beds & bedroom, and garden & outdoor.

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homeware buying
Homeware Buying

From leading brands to exclusively sourced ranges across kitchen & dining, organising & storage, small electricals, bed & bath, soft furnishing, home living, and home accessories.

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Fashion Buying

Explore the latest trends and brands across menswear, womenswear, kidswear and lingerie. With a strong commercial focus on lifestyle and high street labels, plus our own label First Avenue.

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AIS flooring and carpet
Flooring Buying

AIS Flooring One offers Members the largest and most innovative selection of floor coverings in the UK and Ireland, with traditional and contemporary flooring products for every room of the house.

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independent retail owner serving a customer
Retail Buying and Merchandising

A one-stop-shop of retail industry expertise, supporting with annual strategy and planning, buying, and brand selection - all designed to improve margins and profitability.

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AIS sports and leisure clothing
Sports and Leisure Buying

Our newest division, the AIS sports and leisure team work with leading sports, active lifestyle, performance wear, and team wear suppliers with a focus on innovation, expertise, and quality.

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toys from the largest buying group in the uk
Toy Buying

Our Toy Division is the home of market-leading toy brands and unique products for children. As an AIS Member you also get access to exclusive margin-beating import programmes too.

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industry expert from AIS
Easy Payments

CENPAC is our unique AIS central payment system. CENPAC enables Members to settle all invoices from our preferred AIS suppliers with one easy and convenient direct-debit payment.

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Get access to AIS exclusive products

If you’re an independent retailer you can join AIS and take advantage of our brilliant exclusive products.

Looking to become a supplier? Click here!